Meet Sable — the AI that runs your pet business. And fills it.
Sable is the AI-powered operating system for pet care — half marketplace, half back office, built inside a working kennels. It takes the bookings, chases the check-ins, reconciles the money and answers questions about your diary like a colleague — and it brings you customers, the way a marketplace does. Marketplaces charge 15–20% commission for that introduction alone; subscription software brings you nobody. Sable does both jobs and bills your business nothing.
Built and tested every day at a working kennels & cattery. UK businesses only, for now — and a Sable team member comes to your door to set you up, free. The chat in the corner? That's Sable itself — ask it anything.No monthly fee. No setup fee. No lock-in. No catch.
The software is free. The setup is free — and it's in person: a Sable team member comes to your door, anywhere in the UK, and walks you through the whole thing until you're live. Migrating your records, support, every update — free. Your business is never billed anything: you receive your price for the dates in full — your rate card, lifted for demand and never below it — and the customer's all-in price carries Sable's booking-service charge to the customer. Sable only earns when your diary fills. Subscription software wants a monthly bill before you've boarded a single dog.
Not just a booking system. Both halves of the business.
Marketplaces bring you customers and charge 15–20% commission for it. Subscription software takes a monthly fee and brings you nobody. Sable is the two in one — the network that fills the diary and the system that runs it — and it bills your business nothing.
Customers find you
Pet owners find Sable businesses in the app — and AI assistants like ChatGPT and Claude can check your live availability and hand over your booking link. New bookings, no ad budget.
The rest runs itself
Check-in, records, payments, to-the-penny reconciliation — the whole back office, from the same system that took the booking.
Both jobs, £0 in fees
No commission, no subscription, no listing fees — your business is never billed anything. The introduction and the admin together, where a marketplace charges 15–20% commission for the introduction alone.
The jobs that eat your day, done by the software.
Most software in this trade is a booking diary with a card reader bolted on. Sable is the rest of your business — bookings, check-in, records, payments, the reconciliation — one system, from one company, built to be the best in the trade at every one of those jobs.
Paid in full at booking
Every booking is paid in full when the customer requests it — and refunded automatically, in full, if you decline or the request expires. The surest cure for no-shows there is.
Hotel-style check-in & check-out
Owners watch a countdown until check-in opens, then confirm their exact drop-off time — to the quarter-hour — and book their collection time the same way. Your day runs on real times, not hopeful ones.
An arrivals board that chases
See who's confirmed and who's gone quiet. Ring or WhatsApp the quiet ones in one tap, and mark them coming while you're still on the phone.
Ask Sable
Type "who's arriving Saturday with two dogs" and get the answer. No filters, no digging through menus.
Money that reconciles
Every payment lands on a ledger that matches your card account to the penny. Full names, real dates, clickable rows.
One profile per pet
Vaccinations, diet, vet, quirks — captured once, attached to every booking. Families book together and amend together.
Six kinds of pet business. One system.
The same engine — bookings, payments, client records, Ask Sable — shaped to how each trade actually runs.
Boarding kennels →
Paid-in-full bookings, hotel-style check-in, occupancy by pen, vaccination records.
Catteries →
The same care for cats — separate capacities and rates, one diary.
Dog groomers →
Appointments from real availability, up-front payment that stops no-shows.
Dog day care →
Full and half days, spaces counted properly, regulars on account.
Pet taxis →
Journeys with addresses, runs timed around grooms and day care.
Dog trainers →
Classes and 1-to-1s, spaces per class, every dog's story in one place.
This is the actual app, running a real day.
Not mock-ups — screenshots from a live Sable business. Ask a question in plain English, get the answer with the evidence under it.
Ask ChatGPT where to board your dog. Sable answers.
Sable speaks the connector language both ChatGPT and Claude understand (MCP). Add sable.vet/mcp as a connector and your assistant can check live availability at Sable businesses and hand you the booking link — dates, prices, spaces, for real.
"I'm away the 21st to the 24th — where can my dog stay?"
Your assistant asks Sable, gets each business's real nightly space and an estimated price, and links you straight to booking. No phone-around.
For the technically curious
A public, read-only MCP server: live availability and published rates only — never names, pets or booking details. Claude: Settings → Connectors. ChatGPT: Apps → Advanced.
A team member at your door. Free.
No self-serve setup wizard, no "import your data" homework. A Sable team member comes to your door — anywhere in the UK — sits down with you and walks you through the whole setup, live in about half an hour. You pour the tea.
And because no two businesses run the same way, we set Sable up around how yours actually works — then keep working with you after, until the admin is as light as it can get.
- 1Your business, your rulesServices, rates, capacity and cancellation policy — set up the way you already run things.
- 2Your clients come with youWe bring your existing client and pet records across. Nobody fills in a form twice.
- 3Live before we leaveFirst real booking taken while we're still in the room.
Boarding is chapter one. Sable is everything pet related.
The same calm booking, payments and one-profile-per-pet machinery works for every pet service. Kennels, catteries, groomers, dog day care, pet taxi and dog training businesses are all live today — one platform for the businesses, one app for the owners. And the network already pays off: one booking, and the pet taxi collects the dog at the front door, drops him at the groomer or day care, and brings him home — timed and coordinated by Sable, not by four phone calls. Every business that joins brings its customers with it.
Book in minutes. Check in before you arrive. Done.
One profile for every pet, attached to every booking — the kennels already knows Bella's nervous and what she has for tea. Cancel up to check-in under the business's own policy, always shown before you pay.
Two apps are on their way to the App Store and Google Play — Sable for Pets (everything pet related) and Sable for Business for the people who run the place.
Run a pet business? Start tonight.
Set yourself up in minutes — a working diary straight away, listed on the marketplace only when you say so, £0 in fees to your business, ever. And if you're a bigger operation with years of records in another system, we'll come to you and move them in person, free. We only earn when your diary fills.